YouTube TV will add 10 genre-specific plans next year, starting with one dedicated to sports. The idea is to allow people to subscribe to channels or genres they watch most. If you don't want to pay $83 per month for 100+ YouTube TV channels, you can just subscribe to one or two.

YouTubeTV is planning an expansion of its subscription into tiers, allowing existing subscribers to save money on the channels they're actually watching.

YouTube TV will launch 10 genre-specific packages, including a YouTube TV Sports Plan in early 2026, the company announced on Wednesday.

The streaming giant’s major feature was disrupted for some customers as YouTube TV keeps rolling out improvements.

YouTube TV is breaking up its big bundle in early 2026, letting you pick cheaper, focused plans for sports, news, or entertainment instead.

YouTube TV has announced a major upgrade coming next year that will give subscribers access to smaller genre-specific plans.

For many decades, the television industry was dominated by a handful of companies and it seemed like that was never going to change. Over the last several years, however, the way that many people watch TV shows has changed dramatically,

The expanded A/B testing options will automatically apply titles and thumbnails that earn the highest watch time. YouTube is giving more creators a way to test how different titles perform on their videos.