FIFA has had discussions about potential commercial opportunities during the newly implemented hydration breaks for World Cup matches.

The Oklahoma City Thunder played congratulated sideline reporter Nick Gallo on his new AT&T commercail with SGA.

Indian Super League, the top division of football in country, has not yet started as clubs and AIFF continue to explore options to ensure a breakthrough is found.

We tapped our sports fans on staff to find out the best gifts they’d buy — and what they want themselves — for anyone devoted to cheering on their favorite team.

Ahead of the Super Bowl commercial rush in February, USA TODAY Ad Meter is keeping fans updated on who's in and who's out.

Mark Ballas shares what fans can expect from SVEDKA’s bold, AI-powered Super Bowl ad and how one creator could win $10K and a ...

Across decades and brands, these campaigns trace how basketball greatness passes from one generation to the next. Check out ...

For years, the NFL convinced fans to buy the RedZone Channel with the catchphrase, "Seven hours of commercial-free football." ...

With the college football world shaken by numerous coaching changes, Memphis area TSSAA players are feeling the effects ahead ...

Voting is open for The Commercial Appeal 's Memphis area boys high school athlete from Week 15. The poll closes Dec. 4 at 4 p ...

Meet the Memphis area's top high school girls soccer players from the 2025 season including our player and coach of the year.

The No. 8 Sooners were a 4.5-point favorite when they defeated the then-No. 21 Missouri Tigers 17-6 (Under 42.5) last Saturday. Oklahoma won that battle in Columbia despite cranking out just 276 yards ...