Google’s new Developer Assistant lets advertisers and developers use plain language to generate, run, and export Google Ads ...

The 37th USA TODAY Ad Meter is open for registration. Here's everything panelists will need to know ahead of the Super Bowl ...

DOJ seeks forced sale of Google ad tech unit Judge questions how appeal will affect timing Google calls breakup extreme ALEXANDRIA, Virginia, Nov 21 (Reuters) - The U.S. judge considering whether to ...

Google will confront the U.S. government’s latest attempt to topple its internet empire in federal court on Friday as a judge considers how to prevent the abusive tactics that culminated in parts of ...

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...

The phrase “caution is key” has already become a totem of sorts for the new age of US antitrust regulation. It was used by the Supreme Court in its ruling in NCAA v. Alston, an antitrust suit that ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results. Google gives local businesses two main ways to generate PPC ...

A New York federal judge ruled in favor of online news publishers and advertisers who allege Google unlawfully monopolized the digital advertising market and diverted revenue that would have otherwise ...

Twenty-five years ago, Google unveiled Adwords, which pledged to enable advertisers “to quickly design a flexible program that best fits [their] online marketing goals and budget,” Google cofounder ...

Posts from this topic will be added to your daily email digest and your homepage feed. WikiHow’s CEO says Google’s ad tools give it stability, even as other parts of its business upend how users ...

Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a top executive at the search giant said Tuesday.